Fenty Beauty Partners with New York Liberty

Fenty Beauty Partners with New York Liberty

Introduction to the Partnership

New York City has no shortage of beauty inspiration, but if you really want to find some of the fiercest looks in town, you can find them at the Barclays Center in Brooklyn on New York Liberty players and fans. And now, thanks to a perfectly paired new beauty partnership between the reigning WNBA champs and Rihanna’s Fenty Beauty and Fenty Skin, that’s about to become even more apparent.

The Partnership Details

Fenty Beauty has a long history of supporting women athletes, like sponsoring the WBNA All-Star Weekend, but this is the brand’s first official WNBA partnership. So, what does that mean? According to a statement from Fenty Beauty and Fenty Skin, Fenty Beauty logos will be on the team’s official pregame warm-up jackets and shooting shirts, and the brand will engage with fans through in-arena activations and product discovery moments. (Don’t worry—Liberty’s famous mascot, Ellie the Elephant, will stay well-stocked with beauty goodies as well.)

Rihanna’s Statement

“I’ve always said that makeup is there to have fun with, to express yourself with," Rihanna tells Allure exclusively. "It should be reflective of a vibe, of a moment, of a personality—whatever you want it to be. I’m excited to see how these incredible women of the New York Liberty put their game faces on and am proud to have Fenty Beauty and Fenty Skin be a part of their story this season.”

The New York Liberty and Fenty Beauty

The partnership between the New York Liberty and Fenty Beauty is a perfect match. The team’s players, such as Jonquel Jones, are known for their fierce looks on and off the court. With Fenty Beauty and Fenty Skin on board, fans can expect to see even more stunning beauty moments throughout the season.

Conclusion

The partnership between the New York Liberty and Fenty Beauty is an exciting development for fans of the team and the beauty brand. With Fenty Beauty’s commitment to inclusivity and diversity, this partnership is a win for everyone involved. As the season progresses, we can’t wait to see how the team’s players and fans showcase their unique styles and beauty looks.

FAQs

  • Q: What is the partnership between the New York Liberty and Fenty Beauty?
    A: The partnership is a collaboration between the New York Liberty and Fenty Beauty, where Fenty Beauty will be the team’s official beauty partner.
  • Q: What does the partnership mean for fans?
    A: The partnership means that fans can expect to see Fenty Beauty logos on the team’s pregame warm-up jackets and shooting shirts, as well as in-arena activations and product discovery moments.
  • Q: Is this Fenty Beauty’s first WNBA partnership?
    A: Yes, this is Fenty Beauty’s first official WNBA partnership.
  • Q: What does Rihanna say about the partnership?
    A: Rihanna says that she’s excited to see how the women of the New York Liberty put their game faces on and is proud to have Fenty Beauty and Fenty Skin be a part of their story this season.

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